Welcome to Nails
When you open a Nails franchise, you don’t just launch a beauty salon - you step into a proven, scalable business model backed by a brand that has reshaped what modern nail and beauty services look like.
Nails brings together premium-quality treatments, elevated studio design and a high-repeat customer base, in one of the most resilient and in-demand sectors of the beauty market.
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And unlike most competitors, we offer so much more than 'nails' - we have 84 services that encompass nails, pedicures, brows, lashes, waxing and more!
Nails was created with a simple belief: that beauty should feel clean, confident and elevated - without the intimidation or inconsistency that often surrounds high-street nail bars.
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Dublin Nails stands today as one of the strongest and most influential beauty salon operators in Ireland and the UK.
With over 16 thriving beauty studios, including standalone locations, premium partnerships with Brown Thomas and Arnott’s and long standing successful operations within Penneys/Primark, we have mastered every element required to run a high performance, profitable and scalable beauty business.
Nails franchisees come from a wide range of backgrounds
- but they share the same mindset. You do not need to be a
beauty professional or a trained nail technician.
WHAT MATTERS MOST IS THAT YOU ARE:
✓ Business-minded and commercially aware
✓ Comfortable leading and managing a team
✓ Focused on delivering consistently high customer experience
✓ Motivated to follow a proven system rather than reinventing one
✓ Excited by the idea of building a scalable business, not just a single salon
✓ Capable of investing both time and capital into a long-term opportunity
THE NAILS FRANCHISE IS PERFECT FOR:
• First-time entrepreneurs who want security and a proven model
• Experienced business owners looking to diversify into the beauty sector
• Investors seeking multi-unit potential in a high-repeat market
• Owner-operators who want a hands-on management role with long-term upside
If you care about people, quality, brand reputation and running a business you can be proud of - you’ll fit into Nails beautifully!
One thing is guaranteed: we stay ahead of the market for you. Every new treatment, every emerging trend, every development in beauty, we are the first to spot it, master it and bring it into your business. Our innovation becomes
your advantage.
Whether you choose to start with a small studio or scale into multiple locations, we stand right beside you. We
guide you, support you and teach you the fastest and smartest way to achieve exceptional profits and grow
your business in record time.
With Dublin Nails, you are backed by a brand with a proven formula, a powerful culture, and a leadership team
that knows exactly how to deliver success.
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This is not a “hope they come back” business. Nails
operates on a 2-4 week visit cycle, meaning your
salon runs on predictable repeat clients, not seasonal
demand.
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​We have already done the hard part: built multiple
profitable salons, tested the model, refined the
customer journey, created supplier relationships and
built a brand people trust. You plug straight into that -
instead of learning by mistake.
WANT TO KNOW MORE ABOUT
NAILS?
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Please contact jackie@platinumwave.co.uk and request the franchise prospectus!